Alternative-Use Sale: Harry Day Mews

We were instructed to sell a substantial 3-storey building near Norwood Road in South London. We presented and marketed the property to target both residential developers and alternative commercial users, unlocking additional demand and attracting a strong cash buyer.

We were approached to sell a residential development opportunity in South London. The 3-storey building provides over 9,000 square feet (842 square metres) and had been the subject of previous planning applications for a change of use to residential.

Upon instruction, we identified potential for additional commercial uses and carried out a comprehensive marketing plan based on this analysis. We generated significant interest from a range of buyers and ultimately secured the strongest offer from a cash buyer for an alternative commercial use.

The property was purchased for a charity to occupy and will be converted into a museum. The charity, the Antiquarian Horological Society, is a UK-based educational charity dedicated to the study, preservation, and understanding of clocks, watches, sundials, and timekeeping history.

Repurposing the property will establish sustainable long-term use for the building and delivered an excellent outcome for our client through a faster and more straightforward sale, without compromising on asking price.